Design
Ideation

Research Methods

word search, mood-board, sketches

After conducting extensive research including secondary research, a survey, and interviews, we began ideating upon what a concept of the solution may look like. We received helpful advice from our sponsor to also emphasize and think about important emotions that would be critical to our solution as well as a hypothesis, nouns and verbs associated, and philosophical design principles. As a group, we created mood boards based on these emotions and then individually sketched any first ideas. 

Philosophical Design Principles

• Design against malice

• Design for discretion

• Evoke a sense of happiness, security, and belongingness 

• Transform communication beyond the norm

Hypothesis For The Solution

Our mobile app solution will enable users to communicate privately using new forms of communication including haptic, visual, and audio methods. Through this privacy, users will feel more secure and have an evoked sense of belongingness among their close connections and friend groups.